HUAWEI Consumer Group Germany is the new client of Zucker.

Berlin, March 6th 2019 – With immediate effect Zucker. Kommunikation works PR for the HUAWEI Consumer Business Group Germany in the area of Consumer Public Relations. The decision for the Berlin based agency was made after a multi-step selection process. With this Zucker. secures on of the most coveted brands in the field of smart Consumer Electronics.

The selection process for the coveted PR-allocation of HUAWEI is finished. The winner is the Berlin based PR agency Zucker. Kommunikation. The people in charge of the HUAWEI Consumer Business Group, which is active in Germany since 2011 and has its European Headquarters in Düsseldorf, were convinced by the performance of the Zucker. team under supervision Jennifer Meißner, 37, who was ordered as managing director in 2018. HUAWEI is leading global supplier of information and communications technology (ICT), infrastructure and consumer electronics and as the third biggest smartphone manufacturer it is considered the innovation driver of the branch.

Zucker. already started since the beginning of the new year on project basis, the agency recently supervised the presentation of the Symphony in B minor by Schubert in London. The world-famous “Unfinished Symphony” was completed by the AI technology of HUAWEI smartphones and Emmy-Award winner Lucas Cantor and impressed the more than 500 invited guests in the London Cadogan Hall.

A team of up to ten people handles the tasks of the ongoing Full-Service-PR. “HUAWEI is on e of the most innovative and wanted brands in the highly competitive field of Consumer Electronics”, said Jennifer Meißner delighted of the allocation win. “With this Zucker. expands its competence in Consumer Electronics and completes its portfolio in the field of Lifestyle- and Tech-PR.”

Since 2018 the agency is structured in three overall sectors and teams: responsible for HUAWEI is the Tech-Unit. Additionally, two teams operate in the areas of “Home & Travel” as well as “Consumer Goods”.

About Zucker:
Zucker.Kommunikation is an independent PR agency for strategic brand communications and lifestyle based in Berlin. Since 1998 Zucker.Kommunikation works for brands and businesses like Amazon, Kiddinx, Flower Council Holland, Expedia, Foot Locker, Moleskine, Plantronics and many more. Managing Directors are Mattthias Bonjer and Jennifer Meißner. In the PR ranking Zucker.Kommunikation counts as on the leading agencies in the category Lifestyle.